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About Tourism Kingston

Targeted marketing opportunities

In addition to regularly showcasing our tourism partners through stories, campaigns, and media pitches as opportunities arise, Tourism Kingston offers targeted programs to increase your public profile to a variety of audiences, from Kingston visitors to couples planning a wedding to professionals in the business event, sport, and travel trade sectors.  

These programs allow our tourism partners to choose how and where they would like their business or event to be featured. Explore your options. 

The next enhanced profile program runs from May 1, 2026 to April 30, 2027.

Enhanced Profile Program (Visitor Information Centre) link Sales opportunities (Travel Trade, Business Events, Sport & Wellness) link Music opportunities link Weddings in Kingston link

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Enhanced Profile Program

Visitor Information Centre

Promote your programs, events, and products to more than 75,000 visitors in 2026/27 with the Enhanced Profile Program. Choose from one of four brochure/ad packages at the Visitor Information Centre and other sites. This program runs from May 1 to April 30 annually.

 This program is reserved for tourism industry partners – businesses and organizations that offer programs and services geared towards Kingston visitors as well as residents, either year-round or seasonal offerings, e.g., May to October.  

Inclusion in the Enhanced Profile Program is at the discretion of the Manager of Visitor Services. Partners must supply their own professionally designed brochures or digital graphics/videos, as required. 

Contact Angélica Mendieta-Sweet to explore your options.

Sign up for the Enhanced Profile Program

Sign up form

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Sales Opportunities

If there are more interested partners for an event than available spots, then priority will be given to partners with pertinent accreditations (e.g., Green Key, Rainbow Registered, Feast On). All participants must sign and adhere to the Tourism Kingston Code of Conduct.

Travel trade

Travel Trade opportunities (trade shows and advertising) are reserved for tourism industry partners in Kingston that are accommodations or venues able to host motor coach parties (56 guests or more), offer group rates/blocks, and offer motor coach parking. 

Trade show options start at $650 + HST

  • Rendez-vous Canada (May) 

  • Student & Youth Travel Association (August) 

  • Ontario Motor Coach Association (November) 

Print/digital advertising $1,500 + HST 

Inclusion in a full-page Kingston ad in the Jonview Tariff and in Group Tour magazine. Jonview is Canada’s leading inbound tour operator; Group Tour magazine is the world’s most wide-reaching tour magazine.

Contact Ashley Bradshaw to discuss travel trade opportunities. 

 

Business events

Participation in these trade shows is reserved for Kingston accommodations or venues with a capacity for 100+ guests and that offer group rates/blocks. 

  • Tête-à-Tête $500 + HST (Canadian Society of Association Executives annual trade show during Ottawa Meet Week, February) 

  • Canadian Meetings & Events Expo $1,500 + HST (Canada’s largest business events industry trade show, August)

 

Contact Ted Robinson to discuss participating in these trade shows. 

Sport & Wellness

Participation in this trade show is reserved for Kingston sport, wellness, or fitness organizations interested in attracting new events to Kingston and for Kingston venues, facilities, and accommodations that can host sporting events and/or groups. 

Sport Events Congress SOLD OUT FOR 2026 (Mississauga, March 2026)

  • $2,000 + HST (Sport Tourism Canada member) 

  • $2,500 + HST (non-member) 

Contact Rob Lendrum to discuss participating in this event. 

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Music opportunities

Music matching is available to any business or organization hosting an event in Kingston.

Music sponsorship is ideal for any business or organization interested in a unique promotional opportunity that also supports the Kingston music scene.Inclusion in these programs are at the discretion of the Music Officer.

Contact Moira Demorest to discuss music opportunities. 

Music event sponsorship $500 + HST 

Sponsor a live music event at one of Kingston’s vibrant venues. Event sponsorship provides valuable support to the music community and valuable marketing opportunities for your business.  

  • Opportunity to provide marketing materials to audience members  

  • Complimentary tickets to the event for your staff (up to 10) 

  • Opportunity for VIP meet & greet experience with headlining artists 

  • Early admission to the concert 

  • Additional social media mentions to advertise the event 

Sponsor a public art project  

"In the key of Kingston" is a public art project that places pianos in public spaces for everyone to enjoy. Be part of this exciting initiative to foster live music in the community and bring positive attention to your business or organization.  

Piano  $5,000 + HST 

  • Delivery of an upright outdoor piano, painted onsite 

  • Artists fees + materials; theme selected by partner 

  • Promotional acknowledgement on Visit Kingston music website 

Piano and performance $10,000 + HST  

All the perks of a Piano partnership, plus:

  • An organized performance event to unveil the painted piano 

  • Additional social media mentions to advertise the event 

  • Artist fees associated with performance opportunity

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Weddings in Kingston

Tourism Kingston offers a microsite promoting Kingston as a destination for weddings: visitkingston.ca/weddings. 

Weddings in Kingston partnerships are reserved for Kingston businesses and organizations that cater specifically to weddings, including accommodations, venues, and services like florists, bakers, and photographers. 

Showcasing both wedding services and venues, this site receives almost 120,000 visits annually. Free listings are available, with additional promotion on the website and social media for paying partners at three levels: basic, enhanced, and premium. 

In addition, we offer a Weddings in Kingston campaign in our target markets of Toronto, Ottawa, and Montreal (May through December), which offers additional profile for our Enhanced and Premium partners.  

Contact Ashley Bradshaw to explore your options in the Weddings in Kingston program. 

Free 

  • Business description with address, phone number, email, website or social link, and one photo or logo 

Basic $750 + HST 

  • Business description with address, phone number, email, website link, social links and photo gallery  

  • One featured callout on visitkingston.ca/weddings  

  • One organic post on Instagram 

Enhanced $2,500 + HST 

  • Business description with address, phone number, email, website link, social links and photo gallery  

  • One featured callout on visitkingston.ca/weddings  

  • One organic and one sponsored post on Instagram  

  • One feature in Weddings email  

  • One feature in GDN Skyscraper ad 

Premium $3,500 + HST 

  • Business description with address, phone number, email, website link, social links, photo gallery, and video  

  • One permanent callout on visitkingston.ca/weddings  

  • One vendor spotlight article  

  • One vendor listicle  

  • Two organic and two sponsored posts on Instagram  

  • One visitkingston.ca ad for one month  

  • One feature in Weddings email  

  • Two features in GDN Skyscraper ad  

  • Threshold 360 capture  

  • One one-hour on-site photo shoot