Kingston developed the first Integrated Destination Strategy (IDS) in spring 2018 based on primary research with key stakeholders, a review of background documents, and a series of workshops with a steering committee. The committee’s vision was to foster a collaborative environment to bring stakeholders together and to develop a strategy that builds a stronger sense of place for Kingston’s residents, tourists and investors, respects taxpayer dollars, and is realistic in its approach.
The vision for Kingston’s IDS initiative is to foster a collaborative environment where industry stakeholders work together and lift each other up to sustainably grow tourism as an economic driver for Kingston. A collaborative environment is achieved when all partners are working collectively toward this common goal and each individual has the confidence and support of their colleagues.
Building on four years of advancing the recommendations of the IDS while taking into consideration the effects of the COVID-19 pandemic on the tourism sector, a review of the IDS was completed in 2022 to set the direction for Kingston’s destination development.
Following much progress over three years, a review and stakeholder engagement process produced the third iteration of the IDS in summer 2025, outlining destination development priorities for the next several years.
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Place residents at the heart of tourism. Tourism in Kingston must be developed for, with, and by the local community. Residents are not only hosts but primary beneficiaries of tourism. Enhancing quality of life, fostering inclusion, and listening to local perspectives are foundational to all tourism decisions
Enable strategic, inclusive, and sustainable growth. Tourism infrastructure and experience development must serve both visitors and locals, prioritizing sustainability, accessibility, and long-term resilience. Infrastructure investments should reflect community values and support future growth.
Celebrate and empower Kingston’s creative and cultural identity. Support Kingston’s creative industries and cultural heritage as essential components of both tourism and community vitality. Build an enabling environment where arts, music, film, and history are valued, nurtured, and economically viable and help to position Kingston as a creative community.
Solidifying Kingston’s tourism momentum
Integrated Destination Strategy
